Bright Bean Pre-Launch Brochure

My client, Ark Education Holdings, Inc., was launching a new brand for its online, educational toy store, Bright Bean. As part of their pre-launch campaign, they needed an awesome takeaway to give to new parents who visited their booth at The Baby Show and The BabyTime Show. I wrote a four-page brochure that told the Bright Bean story, and gave parents (and grandparents, aunts, and uncles) and idea of what they could expect from this brand new resource for purposeful play. To go with the theme of growth and sprouting, we included a packet of seeds in every brochure.